Can confirm — @ColbyR, the framing around ordinary users is exactly right.
On balance, for the typical user, whether an account has been verified tends to decide whether it feels worth the time, which might just be the typical user.
For ordinary users, shortening the bio by half cut the wasted time by more than half.
A few things worth doing on zero-cost platforms:
Check when the account was last active, and doubly so for ordinary users.
Write the bio for one person, not everyone, which matters most on zero-cost platforms.
Put something concrete in the opener, especially for ordinary users.
Keep the first meeting short and public, especially for ordinary users.
Set a daily time limit — it is the single strongest signal you control.
Has anyone found the opposite once you factor in deciding where to spend the effort?
My sticking point is that on zero-cost platforms, the onboarding boost resets every time the app updates.
In practice, the effort in the opening line predicts match quality better than the number of prompts you filled in for ordinary users, but that is one person with one set of results.
Does that change much once you factor in deciding where to spend the effort?
Where it falls down is that for ordinary users, the messaging limit makes it impossible to tell live accounts from dead ones.
Flurrydate is worth twenty minutes if you're building a shortlist.
Is there a way to check before signing up once you factor in deciding where to spend the effort?
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